lundi 2 septembre 2019

08 SKILLS OF A GOOD SOCIAL MEDIA MANAGER


A good community manager, also known as Social media Manager, (CM) should have multitask skills, in order to better meet it’s employers needs.
Vocational training on Social Media Managment at CECOSDA Training

1.  A Good General Knowledge Of The Web
A CM should master the vocabulary related to digital. Each social media has its terminology. For instance, we have words like: Forum, social network, blog, website, post, storytelling
Online Training at CECOSDA training Cameroon

2. 
A Good Knowledge Of Social Media Writing Content Methodology
Writing on social media requires good writing skills. Moreover, each social media has its particularity. For example, for a post on Twitter, you may provide only 140 characters which is not the case on Facebook.
3.  A good knowledge of websites content writing methodology
A website is the showcase of an enterprise. As such, it should be well designed and well written. To know more about an enterprise, most cybernauts may go on the website. So, it is important for a CM to master the methodology of a website, commonly called graphic charter.
Furthermore the indexation of a website depends on its content.
4.  SEO, SEA and Local Indexing
For a company or an activity to be found by search engines, the Social media manager should master web indexing.
A website indexing can be done at free of charge on websites directories, websites phone book, or commercial websites, depending on your activity.
The referencing can also be paid through Google Adwords or other search engines.  
Web indexing at CECOSDA Training

5. 
Graphic design
Images talk more on social media than texts. Internet users may like to see what you are talking about than to read. So, a CM must be able to edit an image for its post.
6.  A Good Knowledge Of Social Media
Each social media is unique. Twitter is a social network for personalities, organizations; while LinkedIn is for professionals.
Also, the optimal size for post images is 1200 x 630 pixels. While on twitter an image size is 552 x 368 pixels. A video can be used as cover photo, which is not the case on Twitter or LinkedIn.
Social media

7. 
A good knowledge of social media policies
As far as each social media is unique, each social network also has its terms of privacy.
Webmarketing training at CECOSDA Training

8. 
A knowledge on webmarketing skills
Communication on social media relies on advert. A good Cm should have communication kills or webmarketing skills.

Do you need a diploma in Community Management? CECOSDA Training offers online courses in all the ten regions of Cameroon: Yaoundé, Douala, Bafoussam, Maroua, Garoua, Ngaoundéré, Ebolowa, Bertoua, Bamenda, Buea. Contact CECOSDA Training at Yaoundé, Montée-Jouvence. Or via Whatsapp 690 525 664 (Whatsapp)
By: Laurine Azebaze
Web content writer